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Employee

PAID ADVERTISING

From media planning to daily optimizations, support across all digital channels.

A woman at the office overlooking the city skyline
Strategy

  • Media planning

  • Audience recommendations

  • Keyword planning

  • Test & Learn Agendas

Campaign Management

  • Best-in-class campaign building & execution

  • Cross-channel media buying

  • Continuous optimizations

Reporting

  • Live real-time dashboard accessible 24/7

  • Performance insights

  • Move-forward recommendations

Account Creation

  • Step-by-step instructions and support for new accounts 

  • Ensure accounts created in best-practice 

  • Lead navigating platform support 

Data Integration

  • Instrumentation & Pixel Setup

  • Event & Attribution Mapping

  • Infrastructure Implementation

Shopping

  • Google Shopping

  • Facebook Shop

  • Instagram Shop

  • Product Feed Management 

  • TikTok Shop

Paid Social

  • Meta (Facebook / Instagram)

  • TikTok

  • Snapchat

  • Pinterest

  • X (Twitter)

  • YouTube

  • Reddit

  • LinkedIn

Paid Search & Marketplaces

  • Google Search

  • Bing

  • Apple Search

  • Amazon

  • Walmart

  • Target

  • InstaCart

  • Kroger

Streaming, Programmatic & Display

  • Display

  • Online Video

  • Native

  • ​OTT

  • OLV

  • Premium (Hulu, Prime)

  • Connected TV

  • Audio

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